How To Match A Watch With Your Outfit

6Rules to match your watch with your outfit?

Sounds a little too much?

Imagine a man in a tuxedo at a black-tie event.

He has poise, style and a posture that grabs everyone’s attention.

He casually turns his wrist to check the time… a Casio calculator wristwatch with a rubber strap…


This is the power of a wristwatch, gentlemen – it can either break or build an outfit!

Since men wear limited jewelry, a watch is an expression of their personality. The best wristwatches are simple, versatile, sophisticated and classic.

Most men prefer to own more than one watch so they can wear the appropriate timepiece to complement their outfit.

The style of watch you choose to wear needs to match the formality of your outfit.

What are the 5 watch-matching rules that are timeless and relevant in any situation?

Watch Categories

The recent developments in wearable technology has allowed watchmakers to make nifty gadgets that are far advanced than simple timepieces. You can make calls, track your GPS co-ordinates and check your calendar through gadget watches.

Leaving exclusive gadget watches out of the equation, there are five categories of watches that most men own…

Dress Watches – A watch with a plain white face and no complications and a black leather band is as formal as it gets. The most formal dress watch are the ones that only show hours, minutes, seconds and maybe the date. Complications in dress watches are simpler and not related to sport.
Diver’s watches – Also referred to as a diving watch, these were originally worn as work/tool watches. Designed for underwater diving, these watches feature a minimum water resistance up to 100 meters.
Don’t be inspired by James Bond movies and wear a divers watch with a suit. That’s the equivalent of wearing a suit with work boots.
Chrono / Sports Watches – Not a true dress watch, but can be quite dressy especially in the higher brands. Sports watches are durable, sleek and made from high-quality plastic composites. Expect compasses, odometers, altimeters, GPS technology, pulse monitors, and a range of other functions for the guy leading an active lifestyle.
Pilot or flyer watches – Featuring a simple dial design and a rather large (over 50mm) diameter, these watches were made to be accurate and easy to read. Originally worn over the pilot’s jacket – they were made with a large crown that could be operated while wearing gloves.
Field Watches – During World War I, the hacking character of a field watch allowed infantrymen to stop the seconds hand on their timepieces in order to synchronize their watches. Field watches are versatile timepieces that are tough enough for active duty. The simple design improves legibility of the numerals. Typically, these watches are moderately sized, with a white or green numerals against a black dial and work on a hand winding mechanism.

Jewelry Photography in a Nutshell

2Simple steps for photographing jewelry

As you may know by now, jewelry is very difficult to photograph because it reflects in many cases up to 99% of the light is receives. It is very shiny, highly polished and above all this it may contain color stones or diamonds that make the job even harder.

In many cases, photographing a piece of jewelry is like taking a picture of a mirror – you will see all kind of items being reflected into the piece – the lights, the camera, yourself, the table etc. Also if you try to use your new digital camera to do the job, two major things may happen. If you use a flash, you will either wash out the item (over illuminated) or it will be under illuminated with lots of dark areas and uneven lighting from one side to the other.

The solution to Jewelry photography is the use of an enclosed lighting system. The reasons are many. The enclosed system wraps even and balanced light around the entire product you’re photographing. The advantages include an even distribution of light, consistent natural lighting, elimination of glare, and illumination of hard to reach spots.
Tips for Photographing Jewelry:
Use a closed photography setup with soft wrap-around continuous lighting
Perform a custom white balance according to the light you are using
Be sure you have set your camera to manual mode
If you are going to photograph rings or bands, set your maximum aperture to the highest f/stop in order to get the maximum depth of field.
Turn off the flash on your camera, and if you can, connect the camera to the wall using a power adapter. This will ensure that you not run out of batteries during the shooting session.


1CIRCA is first and foremost a client advocate, providing expert knowledge and market insight that allows its clients to sell their jewelry and diamonds with confidence. Below are important tips CIRCA often shares to help navigate the process.

Jewelry And Watches Have Resale Value — Almost all fine jewelry and watches have resale value, anything from a simple gold watch or half-carat diamond to an entire estate of rare jewels.
If You Don’t Wear It, Consider Selling It — If you haven’t worn it in over a year, chances are you may never wear it again. Explore the exciting new opportunities that come from selling the jewelry you no longer wear.
Inform Yourself — If you’re unsure about what you have in your jewelry box, have it evaluated by an expert buyer. The quality of materials (stones, metals) and workmanship are significant factors when determining the value.
Choose The Right Buyer — It is important to understand to whom you are selling. You will receive the best value and expert insights from an international firm that handles a significant amount of jewelry, diamonds and watches on a daily basis.
Refurbishing Is Not Recommended — Do not repair, polish, clean or refurbish your jewelry prior to selling. You will be paying for intricate labor that is unnecessary and will not add value. Expert buyers will evaluate every item regardless of the condition, even if it’s broken, chipped or missing from a pair.
Expect Immediate Payment – An offer is official once it is in writing. If you accept an offer, you should expect to receive immediate payment at the end of the appointment.
Appraisals Are Not Necessary — When selling jewelry, it is not necessary to have an insurance appraisal to obtain a complete evaluation and offer for any item.
Expect Impeccable Service — Whether you have one piece of jewelry or hundreds to sell, each item should be evaluated individually rather than as a group. The evaluation should take into account materials, maker (i.e. Cartier, Tiffany, and Van Cleef & Arpels), vintage, condition, quality and style.
Keep The Original Packaging — If possible, bring your jewelry in the original box or pouch in which you received it, particularly for a signed piece such as Van Cleef & Arpels, Cartier or Rolex.
Certifications Are Helpful — Certifications from internationally recognized laboratories such as the GIA (Gemological Institute of America) or similar organizations, are certainly helpful, but not required.

Investing in jewelry and watches


If you want to start your first luxury watch or jewelry collection but are unsure where to begin, then look no further. The idea of investing in luxury goods doesn’t have to be daunting. Everyone has different desires and means of achieving them, but if you are starting your first collection, consider these tips and adjust according to your lifestyle.
1. Start Small
If you are just beginning your jewelry or watch collection, there is no need to invest in the priciest and most over-the-top items you can think of. Though the insanely expensive and insanely luxurious might be your end goal, you should initially aim to build a functional and practical collection. Then, when the time is right, you can invest in an indulgent desire. Figure out what you are comfortable with buying and start there.
2. Buy within your means
When investing in jewelry and watches, the payout doesn’t happen immediately. It takes time — years or even decades — for the piece to gain value. Keep in mind that you won’t make money for a while when you invest in a product. That’s why it’s important to always buy within your means. If you are just starting your collection and aren’t comfortable with the price of an item, then opt for something you are comfortable with. A standard Rolex Submariner is a less intimidating starting point than a Audemars Piguet Royal Oak. As you build your collection, you might even be able to resell a watch for more than you originally paid, then put that towards the watch of your dreams.
3. Add essential and wearable pieces
Jewelry and watches are different investments than most. They are real, tangible and beautiful. If you take the proper precautions and care for your item, then these are investments you can wear and enjoy during your daily life. There’s no reason your collection can’t be wearable and useful. When you wear your items regularly, you will also pay more attention to them– you will see any wear or tear and notice if something is damaged or corroding. Noticing something amiss may make you more proactive in caring for your items.

How to photograph silver, white gold, and platinum jewelry

4When it comes to photographing silver, white gold and platinum high-polish (mirror finish) jewelry, the first thing one has to understand about silver is the natural properties it has. Silver jewelry, in most instances, tends to be a natural mirror that reflects everything that is around it. For this reason, one has to carefully place silver jewelry and with the correct surroundings in order to create an image that can truly show the silver jewelry piece in its true and natural look.

To illustrate the idea that silver, white gold & platinum jewelry mirrors its surroundings, we have placed a silver ring in three different photographing environments, and have showed you the result of each of them. Please view the following images, and read the text along each photograph. After the photographs, you will find tips on how to photograph silver.

For this tutorial, we have used the MK Photo-eBox™ lighting system & a Canon S5IS

Note: Photos have had the brightness & contrast adjusted – then cropped. Nothing else

Tips and suggestions for photographing silver, white gold & platinum jewelry:

Try not use a white background when photographing silver jewelry: In order to get a photograph that presents silver in a much more natural and real way, you want to avoid a white background; as white will only make the silver look white, dull and unnatural. View silver rings in completely black backgrounds.

Use dark or metallic-like backgrounds: When using a dark or metallic-like background, you are allowing the silver, white gold or platinum jewelry to reflect a more natural color; because you are reflecting it against backgrounds that create a contrast between the white walls of the photography lighting system and the surface it is against. This contrast, lets the jewelry appear natural in color while creating a three-dimensional look. View a metallic background

Photograph silver jewelry inside a photography lighting system or light box: In order to provide the correct lighting and reflections in silver jewelry photographs, you need to have a diffused lighting source inside a closed environment. Such as the walls enclosed inside the Photo-eBox lighting system. Learn about diffused wrap-around natural lighting and why you need it.

Don’t expect reflection-free photographs: When it comes to the facts of nature, don’t expect the impossible. You have to completely understand the nature and fact that silver, white gold and platinum high-polish jewelry will always act as mirrors, and will always reflect its surroundings.

Don’t expect your photos to be completely reflection-free, as there is nothing you can do about this (unless you use an editing software). In some photos you will see the reflection of the camera lens, or other surroundings. It is impossible to completely avoid them. (In photo 1 & 2 above, you can see the reflection of our camera to the right of the purple stone – it’s the black spot you see). To avoid the camera’s reflection (as in photo 3) we move the ring, so that the purple stone would be directly in front of the camera lens, and thus avoiding it’s reflection in the silver of the ring.

Easy Fixes for Watches and Jewellery

10I’ve scratched my watch face
Polish it back to perfection
A shallow scratch on your watch face needn’t mean a trip to the jeweller’s — polish it out yourself.
For a glass-faced watch, try using a jeweller’s cloth to polish out the scratch. If you don’t have one, dab a little non-gel toothpaste onto the face and rub it in gently with a lint-free cloth. Wipe off with a damp cloth and buff with a dry cloth.
If the cover is plastic, try dipping a cotton swab into nail polish remover (acetone). Rub it along the scratch in a circular motion and then remove any excess liquid. Check the watch against the light and repeat until the scratch has disappeared.
My silver brooch is tarnished
Deep clean your sterling silver with aluminum foil
Brooches and other intricate pieces may have deep crevices that are hard to clean of tarnish with a jeweller’s cloth. Try this classic trick.
Cover the bottom of a pan or dish with aluminum foil, keeping the shiny side up. Place the tarnished jewellery onto the foil.
Mix 30 millilitres (two tablespoons) of baking soda into 500 millilitres (two cups) of very hot water and pour the solution onto the jewellery. The tarnish will disappear from the silver, darkening the foil.
The pendant has come off my chain
Repair the jump ring
Jewellers use jump rings to link together pendants, chains and clasps. A jump ring is simply a metal ring with an opening that you can twist open and close tightly. Repairing a jump ring that has worked its way open is simple.
To open a jump ring, grip it at each end with a pair of needle-nose pliers and carefully twist the ends in opposite directions.
Stop once the gap is large enough to slip the jump ring over an adjacent ring or other fitting.
Close the ring by twisting the ends back with pliers until the gap is closed.
For added security, use a soldering iron (available from hardware stores) and lead-free solder to close up the gap in the jump ring.
Tool of the trade
Needle-nose pliers
Manipulating small metal components on jewelry and eyeglasses can be a tricky job. It’s much easier if you have two pairs of needle-nose pliers — one to grip the base and one to bend the wire. Cover the tips of the pliers with one turn of electrical tape to protect the small parts of jewelry from scratches.

Heirloom Watches Bend The Rules

9Heirloom pieces represent a legacy.

They are usually worn as a good-luck charm or as a memory of original owner. An heirloom watch is an item that cannot be subjected to the rules of matching watches with clothes.

For a simple reason – they are great conversation pieces and they make you memorable. Heirlooms allow you to bend and even violate the rules mentioned here.

An heirloom watch is not worn based on the latest trends or fashions, it is a reminder of family history and culture.

Men who fought in World War I passed on their wristwatches to their sons and grandsons as a memory of the sacrifices made by that generation. Though the function of these watches is not as a timekeeper these heirlooms are meant to be cherished and passed on through the generations.

When In Doubt Match Your Watch To Your Shoes

Black is generally dressier, but that doesn’t make it the default right choice. Sometimes brown shoes are just a better choice. Interchangeable leather bands are useful here – one in brown and one in black for each watch. Or another color for more variety.

Black leather is more formal than brown. A black watchband is more suited for formal events.
Slip-on tassel loafers are considered business casual.
Not able to decide between a brown or black leather band? Equate the dressiness to the brown shoe versus black shoe category.
Silver watches match best with shoes in black, gray, silver, and blue shades. Gold watches go with browns, beiges, tans, and other earth tones.
Wearing Oxford balmoral black shoes with a dark suit? Go with a formal watch.

For the best effect, pick a watch according to your size as well. Watches should be proportionate to your body. Thin men can work slim watches, while bigger guys can carry watches that have boxier and robust watch faces.

Use these tips to ensure a harmony between your clothes and your watch.

Not in the habit of wearing a watch?

Leather Complements Leather

8The material and color of your shoes is a suitable reference for the choice of watchband. You should start by matching your belts and shoes.

A black watchband should be worn with black shoes and belt; a brown band with brown belt and shoes. A silver or gold band suits either color.

Leather belt compliments leather watch strapInterchangeable bands are an excellent option for men who own shoes in different colors. The watchbands don’t have to be the exact same color as your shoes, but a similar tone (light vs medium vs dark).

Don’t wear a black band watch with a brown tone shoe. Or a brown band with black shoes.
A watch with a rubber band is strictly for casual or sporting occasions.
A chronometer is made for sport and styled for sport. It should generally be worn for sport.
Plastic bands are used for more casual digital watches.
In analog timepieces, the watchband is either made of leather or the same kind of metal used on the case.
Rough, worn-in leather straps work better with jeans. Such a watch would not be appropriate at a fine-dining event.
A good leather strap is the classic choice, but gold or silver bands are appropriate when they complement the rest of your outfit.

Metal Complements Metal

The metal case of the watch (the frame around the face) should complement the metal accents of your other accessories. The case can be square, rectangular, round, and polygonal. The finish on the case can be matte, shiny, matte, patterned, or inlaid with crystals or other jewels.

The metals used to make the case include steel, gold, silver, platinum and titanium.

A rose gold watch can be worn with a gold belt buckle – it’s close enough.

What if the metal casing on the watch is blacked out? Then you can go with either gold or silver.

You want to coordinate the metal color with your watch and ring, so that all your accessories, for example, are gold.

The other accessories you will need to pay attention to include cuff links, shoe buckles, buckles on the side adjusters of trousers or on the back of your waistcoats and any other piece of jewelry on your outfit.

A gold-plated watch is best-suited to clothes and shoes in earthy tones, while silver goes with grey, blue and black.

Levels Of Formality

7Watches are made for a specific purpose. Avoid common fashion blunders by matching your watch style with the formality of the occasion.

Black tie / White Tie – For formal events, simplicity is key. Historically – it would be considered rude if you were to refer to your watch at such an event. A simple dress watch in a classic style and black leather band will mute any objections from conservative observers.
Business dress – For business – go with a simple and classic styled gold or silver watch with a thin dial with limited or no complications. A dark conservative suit is best paired with a classic dress watch or a diver watch with a leather strap.
Business Casual – A light colored suit with no necktie is best complimented with a high-end chrono, a pilot or even a smart field watch.
Casual – If a watch has a metal band, it is considered less formal. A metal band is generally suitable for casual wear while a leather band is suitable for any purpose. Any of the watch categories can be worn with a jeans, chambray shirt and dress boots combination. Digital watches should only be worn with casual clothes or workout attire.
Sports – For activities that involve unpredictable physical movements, such as sports, a dress watch would be inappropriate. The strap, case and watch dial are protected with materials that allow you to focus on the activity – no need to worry about your watch snapping off your wrist or the glass shattering mid-game.

The Basics: Key elements in jewelry photography

3As you may know, jewelry is one of the hardest products to photograph because of the nature of it’s components. The metals, precious stones, diamonds and other elements that most fine jewelry is made up of, have reflective qualities that can easily show reflections, shadows and hard spots in photographs if the right tools are not used

Therefore, understanding the nature of jewelry and obtaining the right tools for photographing it is essential for producing high quality jewelry photographs. In our opinion, here are the six most important elements in jewelry photography:

Continuous natural daylight lighting: To evenly reproduce the colors in jewelry
Diffused lighting: To eliminate shadows and hard spots
White Balance adjustment: To adapt your camera to the lighting environment used to photograph
Depth of Field & Focus: To get a sharp and clear image
Shutter Speed/Exposure time: To control the lightness and darkness of your image
Stable camera mounting (tripod): To ensure your camera is stable to avoid a blurred photo.
1. Continuous Natural Daylight Lighting
Jewelry is very difficult to photograph because it’s shiny highly polished surface reflects, in many cases, up to 99% of the light it receives. If you use flash photography, you’ll usually end up with glares and hot spots. The key is to use continuous natural light which has the ability to evenly and accurately reproduce all the spectacular colors found in the different elements of jewelry. Therefore, for photographing jewelry we will be using fluorescent daylight light.

Remember: all of our photography lighting systems contain continuous fluorescent lighting in at least the bottom/platform, right and left panels of the box. Other lighting systems, like the MK “The Box”™ also contain light on the back, top and doors. Other features include LED lighting, rotating platforms, halogen lighting and more.

2. Diffused Lighting
When illuminating jewelry, you have to make sure never to expose it to light directly, as direct light will be reflected on the jewelry, and will create hot spots and shadows. What you need to do is expose jewelry through diffused lighting, which is light that has passed through some sort of light diffuser.

The diffuser evenly spreads the light, and eliminate all hot-spots, shadows and reflections. Remember, that all of our photography lighting systems already include natural daylight that is exposed through the boxes’ thermoplastic housing that acts as light diffusers. View examples of photos with and without diffused light

3. White Balance
A key element of successful product photography is white balance. You need to be able to program the white balance setting on your camera. Although many cameras will come with pre-program options or presets you need at least one custom white balance option. This means that the camera can “read” and self-adjust itself to be able to take pictures under many light conditions. This feature is very important.

If your camera cannot perform this custom adjustment, it’s very likely that you’ll end up with badly colored product pictures, especially if you are trying to take pictures of products against a white background. You’ll likely end up with all kinds of color variations: yellow, blue, magenta, green etc.

Do not misunderstand the white balance feature to mean that the background is going to be always white. White balance means that the camera needs to adjust itself to the ambience light you are using, to give you accurate and true colors of the items being photograph.